Zara Meeting Etiquette
- Begin meetings with personal conversation to build trust and relationships before business.
- Present a bilingual business card (Spanish/English) when you arrive and exchange cards politely.
- Follow a set agenda to keep discussions on topic; provide clear presentations and handouts in Spanish and English.
- Expect hierarchical decision‑making and that interruptions and people speaking at once indicate engagement; be patient.
- Send a follow‑up letter or email expressing thanks and summarizing action items.
- Arrange meetings in advance and confirm them by letter or email; choose mid‑morning to avoid siesta and check local holidays.
- Arrange meetings between people of equivalent rank since hierarchy is valued.